Welcome to Out of Home International.
Out of home advertising is a medium which cannot be turned off, closed, missed or minimised. This is the medium to reach your consumers on the go.
Out of Home International offers advertisers enormous reach and true engagement with their key audiences, through the vast range of outdoor advertising space available in London, the UK and Internationally. We understand the power and influence of Out of Home Advertising.
‘Out of Home advertising’ encompasses the vast array of outdoor media available to marketers and advertisers, strategically planned and positioned to reach the right target audience in the right place at the right time, when they are outdoors. Small, large and interactive outdoor advertising formats offer high impact solutions to reach your audience demographic whilst commuting, travelling, shopping, drinking coffee, at a bar, waiting at a train station, at a bus stop and even making their way between transfer flights in an airport.
From traditional Billboard advertising to multi format outdoor advertising campaigns our business is focused on creating platforms that reach a wide range of audiences.
We work with the largest media owners in the world and have unrivalled insight and audience measurement tools helping us plan, manage and evaluate our clients outdoor advertising campaigns from conception to completion to ensure you gain the best value from your investment. We can save you time and money.
We are also an Incorporated Practitioner in Advertising as our parent company, Media Agency Group, are members of the Institute of Practitioners in Advertising (IPA) – an independent professional trade body which accredits and supports the best agencies within the media, communications and marketing sectors.
Reasons for using Out Of Home Advertising
• Outdoor advertising is the fastest growing traditional medium in the UK, with Billboard advertising being the number one.
• Everyone who leaves their home is exposed to outdoor advertising media!
• People now spend 70% of their time out of home.
• Out of home advertising has been also known as the “Third space” which is the time we spend Out of Home and Out of Office. Previously it was dead time, a time to get from A to B as quickly as possible. With the advent of phone and connectivity, it has become a much more active space allowing the consumers to engage with the advertiser on the go!
See our video below, a showcase of Outdoor Advertising campaigns for our clients including: Bloomberg Businessweek, University of Bristol, Quick Quid, Penhaligon’s London and National Rail.
Check out the below video showcasing outdoor advertising campaigns for our clients, including Bloomberg Businessweek, University of Bristol, Quick Quid, Penhaligon’s London and National Rail. It features multiple outdoor advertising formats from our portfolio, ranging from traditional billboards and taxis to interactive QR codes, beer mats and ATM advertising.