Out Of Home International is launching a billboard campaign to encourage the partnership of science and business at Daresbury-based Sci-Tech Daresbury.
From May 5th, 6 sheet billboards will be displayed at locations across Warrington Bank Quay rail station for four and eight weeks, with corresponding ads in Crewe and Runcorn also running for eight weeks.
Targeting business people across Cheshire, the campaign encourage audiences to make a perfect partnership at Sci-Tech Daresbury by “turning Science and innovation into business.”
A contact number and web address is clearly displayed to encourage response, with an attractive image of the building adding context to the advert.
Sci-Tech Daresbury is a joint venture between Langtree, the Science & Technology Facilities Council, and Halton Borough Council and is currently home to over 100 high-tech companies and 400 scientists working in a variety of scientific fields. Sci-Tech Daresbury caters for these companies with a mix of office, laboratory and technical space.
CEO Lee Dentith, of Out Of Home International’s parent company Media Agency Group, said:
“This simple and striking billboard will capture the attention of passengers and travellers, effectively targeting key audiences arriving into Cheshire for work or business. Positioned in high footfall areas, the ads will encourage people to find out more about the opportunities available at Sci-Tech Daresbury.”